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Your Ezine How to Create Ezines that Attract New Readers and Increased Sales |
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![]() Alexandria K. Brown The Ezine Queen Alexandria founded her marketing communications career executive at Mosby Consumer Health in Boston where she worked as an account executive managing clients' newsletter publications from 1993-1996. Her next step on the corporate ladder was with Oxygen Advertising in New York, where she headed their new publishing division. In 1999 Ali took the reins of her marketing communications agency, AKB Communications. used her key copywriting and consulting role to specialize in print and ezine communications that build relationships and increase sales. Her prominent clients include New York Times Digital, Adweek Magazines, Dun & Bradstreet and Scholastic Books. In 2001, Ali wrote the Ezine publishing manual "Boost Business With Your Own E-zine," that twice won international APEX Awards. Her articles appear regularly in Sales & Marketing Excellence and in many marketing websites. Ali features on radio programs, is a talented speaker at seminars, and has been interviewed by the Wall Street Journal. Outside work Alexandria is a avid rollerblader and fitness buff, who thrives in Southern California sunshine and drives a Jag XK convertible. Ali guides small business owners to produce dynamic e-zines to attract subscribers, build customer relationships, and increase sales. In her Online Success Blueprint Workshop Ali teaches her marketing model that led her to success and financial freedom. In her My Platinum groups Ali provides each member with high-level coaching, support, and masterminding with the group. In 2007, one of her students, Beth Davis, won the Glazer-Kennedy Information Marketing Summit "Info-Marketer of the Year". (Bill Glazer is Ali's mentor). |
Classic Course:
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Christopher Knight entry by 2nd January 2008 |
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Paul Myers entry by 2nd January 2008 |
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![]() Charlie Page Charlie, who has been self-employed for over 21 years (with over 3 decades in direct sales), owned two successful offline businesses prior going online full time in 2001. In 2000, Charlie joined the Directory of Ezines as a member and 18 months later was owner the Directory of Ezines, after finding that ezine publication gave his business a strong shunt in the right direction. Charlie's ability as a copywriter to write compelling sales letters, selling emails, and autoresponder messages was another part of his success - with one of his letters for the launch of a popular Internet marketing book chalking up an astounding 34% conversion rate of Charlie's sales letters at the launch of an internet marketing book. In addition, Charlie has contributed to Robert Allen's Multiple Streams of Internet Income, and Jay Aaron and Jay Conrad Levinson's online/offline Guerilla Marketing to the Masses. In his portfolio of businesses Charlie's also has Real World Tactics and Instant Ezines. Members of his Directory of Ezines learn from Charlie only what he knows will work from personal experience. He guides them to create their own success using ezines and practical Internet marketing techniques to enhance their online and offline businesses. Charlie believes that failure on the Internet comes down to 5 basic problems: Too Much Thinking - Not Enough Doing; Trying To Get Others To Do Most Of The Work; Ignoring The Basics; Stopping Too Soon; and Perfectionism. |
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